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Ask Jeeves what he's going to be doing next month and he might answer, "You tell me."

Jeeves is going to retire. While some have speculated he has been pushed out in a bizarre family feud with new Ask owner Barry Diller, Jeeves claims to be stepping aside to make way for a new and improved search engine at Ask.com/.

Jeeves has spent his last few weeks with the company setting up his retirement office and planning a shindig for the Search Engine Strategies Conference happening next week in NYC.

Jeeves has written a letter to his fans and is actually leaving his future fate in their hands. On his desktop, there are a number of brochures, each describing a possible retirement plan for the affable gentleman.

Rumours of Jeeve's demise are no longer overstated. Its good to see they are letting him leave with grace and style.

"Article by Jim Hedger, StepForth Search Engine Placement Inc."